What To Do When You Can't Find That Perfect Prospecting List
Imagine you’re implementing a B2B prospecting campaign. You know your target decision maker is employed in virtually all companies, but you simply cannot find a list of names with your prospect’s title. Believe it or not, this happens more often than not.So, what do you do? Do you buy a list of CEO’s, owners, and presidents?Or, do you incur the time and expense of calling each company to find the right person in charge of your product or service? A Case Study: L...
[Posted: 2010-01-14 21:50:01]

Prospect List Predicts Success
Do you know what the biggest predictor of success for your prospecting program is?YOUR PROSPECT LIST!Sales courses and sales writing – they’re of vital importance. But, if you cannot reach the right decision-maker, then these other tools are almost wasted efforts – and money.Here are two case studies – where the list made all the difference between success and failure. Client A is an established, successful firm who really knows its ...
[Posted: 2010-01-14 21:50:01]

Cold Calling - A surprising way to gain insider information!
If you knocked on all the doors in your neighborhood, you’d learn a lot about the people who live around you.Did you know that the same thing is true when you make cold calls to sales prospects? Certainly, cold calling is primarily a prospecting tool. VSA makes telephone calls every day for our clients and we open doors to sales opportunities. Sometimes our clients ask us to gather specific information to qualify leads. But, even when we implement p...
[Posted: 2010-01-14 21:50:01]

Business Collaboration: Effective partnering results in more sales!
Business Collaboration: Effective partnering results in more sales! ...
[Posted: 2010-01-14 21:50:01]